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Setting the Tone for the Future and the Significance of Reflective Sessions
Reflective sessions at events like Disrupt are crucial as they allow for the setting of a reference point for future discussions and marketing. While reflective in nature, these sessions provide insights into the journey and learnings of prominent figures, which the audience finds valuable. Such sessions set the tone for future developments over the next 12 to 18 months, shaping the narrative of the industry. Alongside, discussions also emphasize the importance of storytelling, narrative, and access, particularly focusing on the trend of going direct in the past decade.