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Lenny's Podcast: Product | Growth | Career cover image

Unpacking Amazon’s unique ways of working | Bill Carr (author of Working Backwards)

Lenny's Podcast: Product | Growth | Career

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Working Backwards

💬 “Great leaders start with customers needs and work backwards from there to sort of, you know, meet those needs or solve them.”

  • Start with customer needs and work backwards.
  • Prioritize customer needs over constraints.
  • Focus on solving customer problems.
  • Take it as an article of faith that serving customers well will lead to positive business outcomes.

Key takeaway: Prioritizing customer needs above all else is paramount for success.

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