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Lenny's Podcast: Product | Growth | Career cover image

This will make you a better decision maker | Annie Duke (author of “Thinking in Bets” and “Quit”, former pro poker player)

Lenny's Podcast: Product | Growth | Career

NOTE

Predicting When to Shut Down a Venture Scale Business

The founder of Glitch, Stewart Butterfield, realized that the customer acquisition problem was hindering the growth of the business. Despite a successful marketing push, he calculated that the venture was not a venture scale business and decided to shut it down for the sake of his employees. This decision led to the creation of Slack, highlighting the importance of knowing when to let go of a business that is not worthwhile in order to pursue more promising opportunities.

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