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Friday Philosophies: Enclothed Cognition: The Science in Dressing for Success
The Twelfth House
**Michelle’s experiment while raising money **
While raising money, Michelle conducted an unscientific study to test how her appearance influenced the response from investors. She noted what she wore and how she presented herself during meetings. She found that wearing a jumpsuit that was slightly tailored, having her hair pulled back in a low ponytail, and minimal makeup, specifically a cat eye, resulted in the most positive feedback and interest from investors. This experiment highlights the unfortunate reality of how appearance can impact perception and opportunities in professional settings.
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