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Starting and Scaling Marketplaces with Eventbrite GM Brian Rothenberg and Casey Winters | Greymatter

Greymatter

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Challenges of scaling a ride-sharing company with local teams

Uber scaled mostly with local teams for training drivers and managing quality/nLocal people were in charge of supply and demand and served as swiss army knives to get liquidity/nAs Uber scaled, specialists became necessary for specific tasks and local teams struggled with this shift

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