Communication is pivotal in ensuring consistent execution within a company, especially in a distributed decision-making environment. It involves bidirectional communication, where top-down communication provides vision and strategy while bottom-up feedback loop allows for adjustments as needed. In remote businesses, asynchronous communication is key for global teams to stay informed. Maintaining a strong written culture is essential, ensuring all decisions and strategies are documented, distributed, and easily accessible. Providing coaching, templates, and examples can help individuals overcome writing challenges and ensure documents are structured effectively with key information outlined.

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