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How to Write Fearlessly (like Scott Galloway)

How I Write

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Creating A Presentation As A Team (Scott Galloway)

The genesis of the TED Talk began with the idea of a 'war on the young,' which was refined into a presentation about social and economic policies. The process involved starting with a Google Doc outline, then developing an 80-100 slide deck over 8-10 weeks. Emphasis was placed on simplifying and visualizing content to enhance communication effectiveness. Scott Galloway focused on refining the slides with his team, opting for fewer words and more visuals. Despite minimal rehearsal, he achieved authenticity in his presentations through limited practice and deep knowledge of the material. The entire presentation process involved significant collaborative effort, totaling 8-12 weeks of work, including creative labor, data refinement, and fact-checking.

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