2min snip

The Town with Matthew Belloni cover image

A WWE Business Smackdown With Nick Khan

The Town with Matthew Belloni

NOTE

Importance of Offering Live Content for Subscriber Growth

Companies like Endeavour and WWE realized the importance of offering live content to grow their subscriber base, especially when selling ads. WWE's turnkey operation made them a suitable choice for live content production. Despite internal disagreements between Netflix CEOs about partnering with WWE, the decision-making process on WWE's side remained positive as they focused on offering global rights which aligned with Netflix's goals.

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