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Larry Fink at BlackRock: Linking Purpose to Profit

Cold Call

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Purpose and Profit - How to Balance the Two

Brian: Nothing is sustainable without profit. Business exists to make a profit. The way that you're actually having more positive impact on the world is when you're creating solutions that are durable over time, so you're not doing something that then in the next recession you're dropping. And also something that it's scalable, and as a result, it can reach more people. There's an army of people behind the scenes here who do tho, do everything to make this place run the way it does.

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