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John Yedinak on Finding New Verticals to Build B2B Media
"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition
Leveraging B2B Opportunities in Content Creation
Content creators can tap into valuable B2B opportunities by leveraging their unique insights and knowledge to build a following of a certain caliber. Platforms like LinkedIn, Twitter, and email offer low startup costs for sharing content. While individual creators can initially find success, sustaining a business model requires a focus on creating value beyond personal content to achieve long-term success.
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