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#529 - Life Hacks 209

Modern Wisdom

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Sharing Video Clips Will Always Outcompete Sharing Audio-Only

Spotify now allows users to share podcast episodes with timestamps, making it easier to share specific parts of a podcast with others. This feature eliminates the need for screen recording and sharing the link, opening the shared episode in the Spotify app at the exact timestamp. The inclusion of this native sharing feature enhances the social aspect of podcasts, which traditionally lacked interactive elements. While some apps are attempting to make podcasts more social, the ability to share video clips still outshines audio-only content. Audio platforms are at a disadvantage as video content is more engaging and shareable, ultimately dominating the competitive landscape.

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