How I Bought An Agency For $2 That Led to 8 Figures
Leveling Up with Eric Siu
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Specialize in One Skill for a Successful Marketing Agency
To build a successful marketing agency, it is crucial to first specialize in one skill like clip making, web design, or copywriting. Modern marketing involves various aspects like social media, LinkedIn, Twitter, SEO, and CRO. As a 23-year-old starting a marketing business, focusing on social media content creation for platforms like TikTok can be a viable solo venture with low capital requirements. When reaching out to clients, it is advisable to target individuals at a slightly lower level than the top-tier and include not only the CEO but also team members who may be less busy.
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