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GENIUS Strategy To Make Everyone Want to Buy Your Stuff | Ep 743
The Game w/ Alex Hormozi
Timing is Key for Engagement
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To enhance event participation and reduce attendee churn, move quickly to establish interest in future events right after the current event ends. Transition attendees from the feeling of missing out to anticipation for what's next. Recognize that upselling opportunities arise at times of greatest need rather than after satisfaction. Offering additional experiences at the right time—when attendees are eager and engaged—results in better reception. Creating a continuous loop of upcoming events and extending the planning beyond a year ensures sustained interest and engagement from attendees.
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