Global campaigns pave the way for regional and local initiatives

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Global campaigns are effective as they encourage global companies to make commitments that can translate into actions at a local level. By targeting global companies with initiatives, it becomes easier to engage them at a local level once they have made global commitments. This approach makes it easier to request progress reports locally, which is more feasible than trying to convince companies to commit locally from scratch. The success of global campaigns in influencing global companies serves as a reference point for regional and local campaigns, motivating groups to initiate their own campaigns within their countries.

Aurelia is the Africa co-ordinator for the Open Wing Alliance where she supports African organisations with their cage-free campaigning efforts.

In this episode Aurelia walks us through the state of the advocacy movement in Africa and the unique complexities of campaigning in this region. We hear Aurelia’s thoughts on progress in Africa and the importance of flexibility when devising and testing the strategies and tactics required to end cages in Africa.

Relevant links to things mentioned throughout the show:

Open Wing Alliance Website
Donate to the Open Wing Alliance
Member organisations
Which companies are leading the way on animal welfare in Africa?- Ranking Report
Ticking Clock: The Rapid Rise of Farmed Animals in Africa - EA Forum Post
Animal welfare: A unique African Perspective - EA Forum Post

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