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Andrew Chen's Dopamine Culture Post & Its Impact on Product and Marketing Strategy w/ Sachin Rekhi
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Slow products create lasting engagement
Products that are slow to unfold and require more time and engagement to use tend to create a lasting attachment. Despite being initially buggy and causing crashes, a browser with a unique feature has become the speaker's default because of its slow burn effect. Similarly, a tool called perplexity has replaced chat GPT in the speaker's usage, even though its value is not immediately apparent. The depth and engagement required by these slow products ultimately lead to higher user retention and engagement.
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