2min snip

My First Million cover image

Wait, My Intern Became a 21-Year-Old Millionaire??

My First Million

NOTE

The Importance of Active Engagement in Social Media

People who have active versions of things, like their favorite mug, get more engagement. This is a better signal for conversions compared to generic posts or follower accounts. It's important to focus on reaching the most loyal fans. Instead of trying to generate millions of impressions, focus on getting your product in front of the most engaged 1000 people. Degeneracy was a corporate value for the company, meaning they wanted people who were passionate and obsessed with their work. This included working long hours and having an obsession, like gaming, that wasn't typically rewarded by society.

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