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#160: Tori Dunlap – A transparent look at writing a New York Times best-selling book. The process, numbers, and lessons learned.

Creator Science

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The Importance of Diversity and Independent Bookstores in Best Seller Lists

New York Times and other best seller lists consider not only the number of books sold, but also the diversity of sales. They prioritize books that have wide appeal and are sold in different regions and independent bookstores. Some bookstores don't report sales on time or at all, so it's important to collaborate with those that do. This strategy increases the chances of making it to the best seller list. As creators, we have an advantage in marketing and publishing due to our existing audience.

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