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Navigating the Challenges of Writing with Universality and Originality
As a copywriter, I strive to capture the universal aspects of the human experience, but without resorting to cliché self-help jargon. My goal is to communicate in a fresh and engaging way, going beyond the surface level. I want my writing to come alive for readers, sparking their brains in new and exciting ways. To achieve this, I make a conscious effort to avoid clichés and common phrases, always searching for alternative ways to express myself.