The Diary Of A CEO with Steven Bartlett cover image

The Manipulation Expert: "You're Being Manipulated!", "Use Jealousy To Manipulate People!" & "How To Know If Someone Hates You!"

The Diary Of A CEO with Steven Bartlett

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Understanding Human Nature for Influence and Persuasion

Peoples' desire to believe they are good, intelligent, and in control of their lives is a key aspect of human nature. By understanding these basic desires and looking behind people's masks of politeness and appearances, one can gain the power to influence and persuade effectively. Envy, especially prevalent in social media, can be a powerful tool for manipulation and comparison.

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