It's the AI Election Year
WIRED Politics Lab
The Power and Emotional Impact of Fake Information
Fake information can be powerful for satire, rallying people, and evoking emotions, even if individuals are aware of its inauthenticity. The emotional response can still be significant, especially when the information aligns with pre-existing beliefs or fears. This emotional impact was illustrated through examples such as a manipulated image circulated by a far-right party in Germany and the resurgence of deceased politicians in Indian and Indonesian election campaigns. These instances showcase how fake information can tap into individuals' emotions and influence their perceptions and actions.
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