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Make Your Business Irresistible with Jeffrey Shaw
Entrepreneurs on Fire
Pricing Psychology - The Biggest Break in Your Business
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Entrepreneurs often complain about customers asking for discounts, but their pricing structures reveal a lack of confidence. Good clients value quality over price. The positioning of cash registers in stores mirrors pricing psychology; luxury stores hide registers while discount stores emphasize them. Pricing should align with your ideal customer to support your desired business image.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode