Kara Swisher and Orna Guralnik on How to Get People Talking
Death, Sex & Money
Essence of Conducting a Good Interview
To conduct a good interview, one must converse like a talk show host, think like a writer, understand subtext like a psychologist, have an ear like a musician, be able to select the best parts like an editor, and know how to piece it together like a playwright. It is important to observe how interviewees talk about their craft and be attentive to their expressions and follow-up questions, as demonstrated by the profound listener Orna Gironic.
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