Unlocking Us with Brené Brown cover image

Futurist Amy Webb on What's Coming (and What's Here)

Unlocking Us with Brené Brown

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Navigating Uncertainty with Strategic Decisions

Physics debunks the simple if A, then B equation for handling uncertainty. Instead of trying to control all variables, one should embrace uncertainty by making continuous strategic decisions. This approach involves steering into the slide, making small choices to slow down time, reduce uncertainty, and stay calm. Whether in artificial intelligence, gen AI, or upcoming generative biology, the key is learning to navigate uncertainties by continuously adjusting strategies.

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