AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Understanding local culture and building relationships is key for successful business ventures
Immersing oneself in the local culture and building relationships is crucial for successful business ventures. The speaker plans to start a recruiting agency in Argentina and Colombia due to the high number of college graduates in those countries. Drawing from past mistakes of working in regions without understanding the culture, the speaker emphasizes the importance of personally visiting and getting to know the geographies where business is conducted. Building relationships and gaining insights about the culture can lead to a better understanding of the market dynamics and facilitate successful business operations.