Offering services at a high value-to-price ratio enhances customer satisfaction and drives word-of-mouth recommendations. When clients perceive exceptional value, such as gaining $10,000 from a $1,000 service, they are likely to share their positive experiences, increasing the potential for virality. This principle applies broadly, exemplified by products like the iPhone, which deliver substantial features for a reasonable price, contributing to their popularity and market success.
Why are some people more confident than others? Is it something they're born with or is it something else? One question we get time and time again is: "How do I gain self-confidence in business?" Many people believe that they need self-confidence in order to start working towards their dream. The reality is that self-confidence only starts building once you've started working towards your dream. This thinking trap cages most entrepreneurs and paralyzes them from the action. In today's episode, I sat down with Nick Fisher to discuss self-confidence, the thinking trap that plagues most entrepreneurs and how to systematically build self-confidence no matter who you are.