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#10 Anjan Banerjee on Building Robust AI and Data Systems, Data Architecture, Data Quality, Data Storage

How AI Is Built

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Tools for Automated Data Joining and Referential Integrity in AI (startup idea)

Automated referential integrity tools are needed in AI to efficiently join diverse datasets like CRM and Google Analytics data to create a comprehensive customer view. These tools must incorporate fuzzy matching algorithms to link data even with variations like misspellings or alias emails. Confidence markers on data elements help in determining the reliability of each piece of information for accurate data linking. Addressing challenges like unspecified gender declarations or mismatched data fields such as gender or location requires sophisticated data integration strategies, considering factors like IP location tracking and MAC addresses for device identification.

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