The core message behind the book is transformation. The author emphasizes the need for cultural transformation to combat the climate crisis. He believes that people, especially the younger generation, should move beyond self-focus and be open to awe. Awe, as expressed by Jane Goodall, helps individuals to be amazed by things outside of themselves, fostering a sense of wonder and appreciation. By experiencing awe, individuals can undergo personal transformation and contribute to societal change necessary for addressing challenges like climate crises.

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