Directly giving money to the poor is gaining popularity as a radical way of empowering them, as it allows the recipients to decide how to use the funds based on their needs. Organizations like Give Directly use mobile transfers and surveys to identify communities in need and provide direct cash transfers to the poor. This approach has been successful in helping individuals in poverty-stricken areas to pay for essentials and conduct business. The scalability of this model, coupled with the reduced bureaucracy, has allowed Give Directly to distribute over $700 million globally since 2009. However, the reduced red tape also introduces new potential risks.