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The Peter Attia Drive cover image

#284 ‒ Overcoming addictive behaviors, elevating wellbeing, thriving in an era of excess, and the scarcity loop | Michael Easter, M.A.

The Peter Attia Drive

NOTE

The Scarcity Loop: Opportunity, Unpredictable Rewards, Quick Repeatability

The scarcity loop operates on a three-part system: opportunity presents a chance to obtain something of value; unpredictable rewards create uncertainty about the timing and magnitude of the potential reward; quick repeatability enables immediate repetition of the behavior. In the context of a slot machine, players have the opportunity to win money, but the rewards are unpredictable, as the outcome of each game can range from winning nothing to winning a substantial amount. Crucially, the quick repeatability of the slot machine allows players to engage in the behavior again immediately, with the average slot machine player playing 16 games a minute.

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