"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition cover image

AI and Offshore Labor in Service-Based Businesses | Romeen Sheth, Metasys

"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition

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Success of GLG in Insight Network Business

GLG demonstrated a successful business model, generating around 600 million in revenue with a 70 plus percent gross margin in 2021. The company focused on the insight network or expert network space, connecting individuals instead of synthesizing insights, which proved to be more valuable to customers. By targeting hedge funds as a high price elasticity customer and tailoring their offering accordingly, GLG built a half a billion dollar business, with a significant portion of revenue coming from the hedge fund business.

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