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S3E21 - A/B Testing Statistics Concepts Experimenters must know with Ronny Kohavi

Experiment Nation: The Podcast

NOTE

The Ideal Duration for Running Experiments

Speed is important in conducting experiments./nA typical cycle for agile development is two weeks./nThe ideal time for an experiment is usually one to two weeks./nThe duration of an experiment may vary depending on the traffic and site size./nRunning experiments for a couple of months may be necessary for certain cases.

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