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How Goli went from $0 to $4.1M per MONTH in 30 days on TikTok Shop
Sweat Equity by Marketing Examined
Craft Cohesive Experiences to Alleviate Pain Points
Identify and address key consumer pain points, such as anxiety, by creating dedicated landing pages and marketing materials that provide a cohesive narrative across all platforms. Develop experiences around three to five pain points, benefits, and consumer narratives gathered from sources like reviews and social media. Tailor email sequences, SMS, and ad campaigns to match the specific pain point, ensuring consistency in messaging to enhance user experience. Begin with a solid core message that addresses consumer needs and build marketing funnels that support this message, avoiding disjointed stories that confuse the audience. This strategy not only highlights product benefits effectively but also fosters a deeper connection with potential customers.
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