• Lyft is facing a shortage of drivers and has started covering the cost of rental cars and offering bonuses to drivers in order to remain competitive
  • The ride-sharing sector of the industry has never been profitable and unprofitable businesses need to be cut out
  • Lyft has priced their services below their cost for a long time and used software to circumvent minimum wage laws
  • Uber has been able to scale and has made bold acquisitions in the food delivery sector
  • Dara Khosrowshahi, the CEO of Uber, has raised prices to improve profitability

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