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The Decision Education Podcast cover image

Episode 022: Deciding, Fast and Slow with Dr. Daniel Kahneman

The Decision Education Podcast

NOTE

Evaluate Investments: Promise Over Probability

When considering an investment, it is more effective to assess its promise on a scale from one to seven rather than judging its likelihood of success. This approach simplifies decision-making, as people find it easier to evaluate intensity rather than probability. Explicitly determining the likelihood of success is important for investment decisions, yet individuals often hesitate to articulate these probabilities.

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