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I can't believe he gave away these $1M+/year startup ideas
The Startup Ideas Podcast
Innovatively Packaging Traditional Products for Modern Consumers
The approach discussed involves taking existing unattractive Ayurvedic products and rebranding them with a modern, appealing packaging that retains a connection to Indian mysticism. Leveraging social media influencers and TikTok, the strategy focuses on creating visually striking packaging and product design to capture attention. Emphasis is placed on making the product visually arresting to disrupt algorithms and engage consumers. Additionally, the trend towards exploring traditional medicine for health benefits, contrasting with the focus on modern medical innovation, is noted as an opportunity to market products promoting well-documented health benefits.
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