Innovation is a terrible shareholder strategy

The key insight is that innovation is considered a bad strategy for shareholders. The focus should be on incremental change, privacy, and utility to make products more user-friendly and accessible. Brands like Apple and Siri are criticized for not being user-centric. The importance of licensing content or creating original content to avoid copyright issues like the one faced by Google or Lama is emphasized. The AI industry is evolving, with new approaches like Adobe Firefly making a mark by prioritizing privacy and utility over innovation.