Generative Now | AI Builders on Creating the Future cover image

Gustav Söderström: Catapulting Spotify to the Front of the AI Revolution

Generative Now | AI Builders on Creating the Future

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Balancing Speed and Reasoning in Technology Development

In technology development, there is a balance between the culture of moving fast and breaking things, and the need for reasoned debate and discussion with strong individuals. The challenge lies in predicting and intercepting technology rather than waiting for it, in order to stay ahead in the fast-moving landscape. It is essential to have reasoning around the products that will exist in the future and what needs to be built to be competitive in the market, instead of starting development once the technology is live.

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