Wisdom From The Top with Guy Raz cover image

Finding Work with Meaning, ft Ken Coleman

Wisdom From The Top with Guy Raz

NOTE

Work Smart, Not Hard

In the 70s, a marketing message aimed at kids and parents emphasized the importance of working smart rather than hard through posters showing a smiling college grad with the message 'work smart' versus a frowning worker in overalls with the message 'not hard, work smart.' This messaging aimed to instill the notion of efficiency and strategic thinking over just putting in hard labor.

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