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067. 6 Unconventional Strategies To Scale ANY Business
Bedros Keuilian Podcast Show
Building a valuable network and the 5% rule
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The speaker built a valuable network by expressing gratitude and adding value to the lives of 17 individuals through direct messages, mailed gifts, and promotion of their work. This resulted in 16 out of the 17 individuals actively promoting the speaker's book during its launch, leading to its bestseller status. The strategy also demonstrated the worth of the book to social media. Additionally, the speaker emphasizes the '5% rule' as a key principle for success.
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