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Growth Strategies for Newsletter Subscribers
The insight shared is about the process of growing newsletter subscribers from zero to 1000. Initially, it involves publishing content on platforms like Twitter and LinkedIn. After reaching 1K subscribers, the focus shifts to partnering with other newsletters for cross promotions and recommendations. Cross promotions involve featuring ads for other newsletters in your own, while recommendations involve using Substack-like features to recommend other similar newsletters to subscribers. Both strategies aim at cross-pollinating and growing together, with recommendations being simpler to set up and requiring less ongoing management, while cross promotions require finding similar newsletters in terms of topic and subscriber engagement for effective collaboration.