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Hidden Forces cover image

Mission Economy: A Moonshot Guide to Changing Capitalism | Mariana Mazzucato

Hidden Forces

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NASA's Mission and Purpose Driven Culture

NASA's culture underwent significant organizational change to improve communication and agility, enabling them to achieve the mission of reaching the moon. This shift involved more horizontal communication, delegation of tasks, and collaboration with external businesses through strategic partnerships and innovative contracts. NASA's approach serves as a valuable lesson for effectively addressing complex challenges by fostering symbiotic partnerships between government and business, with a focus on continual innovation and shared rewards.

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