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If You Can Adopt These Marketing Principles, Ai Can’t Hurt You
Marketing Against The Grain
The Power of Repetition in Marketing
Consistent repetition of a strap line across various channels for several years is vital in making a message stick with customers. Changing marketing materials frequently based on personal boredom does not align with customer perception. To truly resonate with consumers, a message needs to be repeated until it feels excessive. Customers buy into the 'why' behind a product, as they seek the better version of themselves that the product can create.
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