The Jordan B. Peterson Podcast cover image

389. Snow White, Building an Empire, & Making Movies | Jeremy Boreing

The Jordan B. Peterson Podcast

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The Importance of Learning and Persistence in Entrepreneurial Activity

Putting your heart into a project may not always result in the original goal, but you still learn valuable lessons for future endeavors. Failure is a common part of entrepreneurial activity, and success often comes after multiple attempts. Those who criticize repeated failures lack understanding of entrepreneurship and the importance of failure in achieving success. Being successful without failure is a myth.

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