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Invest to Grow, Don't Hoard
Transitioning from a scarcity mindset to an investment-focused approach can lead to significant business growth. Initially hesitant to spend money, the decision to invest $500 a month in advertising for a studio transformed the trajectory of the business. While challenges such as losing substantial funds to an untrustworthy advertising company occurred, those experiences became valuable lessons. Opportunities often arise unexpectedly through cold outreach, demonstrating the importance of openness to new connections and potential collaborations.