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Early Sales Insights in Startups
Sales in the early stages of a startup is crucial but often underrated. Understanding customer feedback through sales can provide valuable insights on how customers perceive the product, their problems, and the solutions offered. Companies like Figma, Notion, and Airtable spent several years iterating and finding the right insights before scaling up. Customer interaction through sales plays a vital role in shaping the product and its market fit, which is often overlooked in the initial phases of a startup.