On Storytelling and Showmanship: Hooking the Audience

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The key learning between being good and great in storytelling and showmanship is to focus on hooking the audience's attention first before making an ask. Rather than immediately emphasizing the offer or ask, it is crucial to prioritize building consumption by understanding the hook and the lead. This involves creating a captivating introduction that either disrupts or resonates with the audience, as well as developing multiple storylines with stakes to delay the payoff. By mastering these storytelling techniques, one can effectively engage the audience and increase the chances of delivering a strong offer successfully.

Episode 600: Sam Parr ( https://twitter.com/theSamParr ) and Shaan Puri ( https://twitter.com/ShaanVP ) talk to Sabri Suby ( https://x.com/sabrisuby) about business ideas he would go after if he was starting from scratch.

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Show Notes:

(0:00) Intro

(1:04) Idea: Done-For-You Channel Growth

(7:28) Idea: Affiliate arbitrage for Chiropractors

(13:02) Idea: Live Chat as a service

(14:50) Look for customers with a bleeding neck

(17:39) Idea: $100K/day opportunity with TikTok Shops

(26:42) Get paid to learn the most valuable skills as a marketer

(29:24) Kill the little bitch inside

(32:18) Philosophy: Have more fun

(44:31) How to be better at small talk

(45:44) Invest in building your year

(47:53) Showmanship

(51:42) The difference between good and great

(53:26) Stop praying to the internet gods

(54:45) How to get your target market to raise their hand

(56:33) Sabri's 1M copy book funnel

(59:47) The Yes, Yes, Yes, No Funnel

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Links:

• Sabri on YouTube - https://www.youtube.com/@SabriSubyOfficial

• [Steal This] Get our proven writing frameworks that have made us millions https://clickhubspot.com/copy

• Sell Like Crazy - https://selllikecrazybook.com/

• King Kong - https://kingkong.co/

• Grab HubSpot's free AI-Powered Customer Platform and watch your business grow https://clickhubspot.com/fmf

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Check Out Shaan's Stuff:

Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd

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Check Out Sam's Stuff:

• Hampton - https://www.joinhampton.com/

• Ideation Bootcamp - https://www.ideationbootcamp.co/

• Copy That - https://copythat.com

• Hampton Wealth Survey - https://joinhampton.com/wealth

• Sam’s List - http://samslist.co/

My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano