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219: Turn No into Yes! Naren Shaam, Omio
SPEAK LIKE A CEO
Launching new markets
The company's early success was driven by launching markets by signing large contracts with state-owned operators in various countries, taking around two to two and a half years to finalize each contract. They built technology to integrate 100% of the operators' inventory onto their distribution system. The company expanded to new markets by leveraging internal tools like station mapping, fair classification, cancellation systems, and a unified QR code system in their app. The US market, despite being English-speaking and a single large market, was still substantial at $8 billion. After starting to expand into two more markets post-US, the COVID-19 pandemic forced the company to retract and focus on rebuilding the business, with plans to resume expansion in recent years.
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