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True Ecosystem Partnership and Customer Value Chain
A true ecosystem partnership goes beyond traditional supplier and distributor relationships, focusing on true value sharing. Leading ecosystem companies understand the critical leverage points in the customer value chain, rather than trying to control every element of the customer journey. They focus on the few points that truly make a difference and where valuable data is generated, while partnering for the rest. Understanding and targeting these choke points is crucial for success. Additionally, organizational governance plays a key role in developing successful ecosystems.