Reaching Voters through TikTok in Political Campaigns

Political campaigns like Biden's are leveraging TikTok influencers to reach young voters despite safety concerns, showing willingness to use the app Trump sought to ban. Campaign officials prioritize voter reach over safety barriers and potential irony, impacted by the high stakes of the upcoming election. The Trump administration's conflicting stance on TikTok and the rapid pace of political decisions like investigating bans highlight the complexities of social media in politics.