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The Neuroscience of Why We’re Susceptible to Lies, Outrage, and Fascism

Offline with Jon Favreau

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Ease of Processing Leads to Belief in Truthfulness

The illusory truth effect, observed across various demographics, demonstrates that repetition fosters belief in truth, except for those with Alzheimer's due to memory loss. This effect occurs because easy processing in the brain leads to a perception of truthfulness. The brain tends to believe information that is processed more easily, which can lead to false beliefs even when the information is repeated but inaccurate.

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